November is a reminder to me to give thanks, and I have so much to be thankful for.  Personally and professionally.  Since this is a work blog, I will (obviously) focus my thanks on the professional. The smallest action can make a cloudy day bright, so no action goes unnoticed! In no particular order, here are some of the things that I’m grateful for in the PR world.

1. When reporters use me as a source, and contact ME for news. (I always have something for them, of course).
2. When the stars align, and I found the perfect spot for a client in a publication!
3. (Being paid to) talk on the phone, attend events and read magazines.
4. When the anchor reads a line straight out of the pitch you wrote. Kudos to cleverness.
5. Getting to write reporters a thank-you note for a placement. I love showing appreciation (I also love that they wrote about my client).
6. Because we deal with a variety of clients, we have the opportunity to know a little about a lot of different things.
7. Getting to watch my clients’ businesses grow as a result of media attention.  I love when clients report back to me saying that someone came and mentioned that they read about them in the paper.
8. Reporters that write/ call me back (resulting in a seated happy dance at my desk). This includes callbacks that turn down a story…hey, that can lead to a discovery call.
9. That I get to work “with” my colleagues, not against them (no mean girls here).
10. The fact that no day, good or bad, is ever the same.