Nano-influencers have exceptional access to highly loyal communities of trust that convert—how can marketers work with this group successfully?
Let’s say that you’re desperately in need of a vacation, but have no idea where you want to travel. You log in to your Instagram account to try to get ideas and see one of your favorite accounts is on vacation too. Curious, you go to their profile and see tons of images of this… Read more »
The Abbi Agency, one of Reno’s leading destination marketing firms, is partner with Visit Carmel to draw visitors to the region.
The Abbi Agency joined a glitterati of public relations and integrated marketing communications professionals to celebrate achievements within the practice at the 2017 PRSA Silver Spike Awards, as hosted by the Sierra Nevada chapter of the association.
The term “fake news” is dominating the news cycle and diminishing public trust in media; but what does it really mean, and what can we do about it?