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Choosing the Right Chari-TEA
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As PR professionals we tend to think we always know what’s best for our clients.

How to stand out in a writer’s inbox
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In PR we have to try very hard to cut through the pounds of emails that journalists sift through everyday.

Small Talk, Big Results
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I recently heard from Jason Daley, a writer I worked with for a feature in Entrepreneur Magazine. He was working on an upcoming…

Facebook + Bloggers = winning combination
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Facebook promotions. Whether it’s a contest or a campaign, Facebook promotions are seen as…

Old Dogs Learning New Tricks
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The days of sending Fido, the family dog, out to fetch the newspaper in the morning may be numbered but newspapers are not dead…just adapting.

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