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Leah Scherschel

senior account executive

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Whether it is local or national news, print or broadcast, Leah enjoys being part of the storytelling process. Organized, strategic and focused, she is the type of media relations professional that journalists rely on as a true asset. Leah leads media relations for clients that range from the food and beverage industry to non-profit charities. Her proudest moments at The Abbi Agency have been helping Northern Nevada and national charities succeed. “We go out of our way to make positive social impacts,” said Leah. Leah’s passion for working with charities extends outside of The Abbi Agency office. She is working to bring Best Buddies to Northern Nevada, a non-profit that pairs volunteers with the developmentally disabled to combat social isolation.

Posts By Leah Scherschel


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Troy Library: thinking outside the book

Troy Library, the building that launched a thousand “likes”.

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How to pitch an op-ed

The elusive op-ed placement, how to get closer to securing it.

A Publicist's Guide to Handling Rejection, The Abbi Agency Reno PR

A Publicist’s Guide to Handling Rejection

This publicist’s (continuing) journey of welcoming rejection.

Website Screen Shot, The Abbi Agency, Reno PR

“Live Local 12 Days” Giveaway

The Abbi Agency is doing a 12 Days of Christmas giveaway on our Pinterest account! Leah explains how it works

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Pitching local (unlocally)

Leah & Bridget discussing how to pitch local stories when you don’t live in those areas.