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Abbi Whitaker

Abbi Whitaker


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Abbi is the heart, soul and creative engine that drives The Abbi Agency. A veteran of international media campaigns for some of the nation’s largest real estate, tourism and business-to-business companies (including Intrawest, Mammoth Mountain, Squaw Valley USA, Trump International and Fast Wrap USA), Abbi innately understands what drives media coverage. She’s launched national franchise campaigns, turned technology start-ups into industry heavyweights and sold luxury real estate and tourist destinations across the globe. Before starting The Abbi Agency, Abbi was vice president of Lyman Public Relations.

Despite her role directing the company’s public relations strategy and orchestrating campaigns, Abbi is still most at home picking up the phone and landing top-tier media placements herself. She has secured feature coverage in the world’s most prestigious publications and television programming— The New York Times, The Wall Street Journal, Forbes, Fortune Small Business and MSNBC — and has the established relationships with world-class reporters and writers to show for it. Abbi has organized and led media tours across the world, in locations from London, Mexico and Costa Rica to Chicago and New York. A long-time Reno resident and a graduate of the University of Nevada, Reno, she volunteers with Let’s Move Nevada, the Obesity Prevention Foundation, Nevada’s Center for Entrepreneurship and Technology, the Susan G. Komen Foundation and many other charitable and business organizations.

Posts By Abbi Whitaker

Destination Marketing: What to expect in 2016
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The future of destination marketing is knocking urgently at the door even before the present gets seated

We Accept! The Abbi Agency Joins the Forbes Agency Council
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The Abbi Agency, a fast-growing public relations, creative and digital engagement firm headquartered in Reno, has been accepted into the Forbes Agency…

What The Waiter at Your Favorite Café Can Teach You About 1:1 Marketing
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The server at my favorite place for breakfast knows my name, knows that I need a cup of coffee pronto, and has a pretty good guess about what I’ll want to eat…

Three Steps To A Great Video Campaign
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Because video is growing so rapidly as a digital marketing tool, marketers increasingly need to sharpen their video skills so they can create

Tourism and Economic Development: A Match Made in Marketing Heaven
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The Abbi Agency has worked closely with destination marketers and economic development professionals for years, and we’re thrilled to see that


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